A standout email is an email that stands out from the rest of the emails in your email list.
It’s not the email that you send to the most people, but the one that gets the most attention from your subscribers. It is the email you send when you want your subscribers to pay attention to you and your business. It could be an announcement of a new product or service, a sale, a special offer, a promotion, or anything else that you’d like to get your subscribers’ attention and get them to act on it.
In this guide, I’ll show you how to write a standout marketing email that will get the attention of your subscribers and convert them into customers.
## What Is A Standout Email
Before you start writing your standout email, you need to understand what makes an email standout. A standout email doesn’t just stand out from other emails, but it also stands out among all the emails that your subscribers have received in the past.
An email that gets a lot of attention is called a “spammer” or “scammer.”
## What Makes an Email Standout
Here are some of the things that make an email stand out:
1. The Subject Line
The subject line is one of the most important parts of an email because it is the first thing your subscribers see when they open your email. The subject line should be short, catchy, and relevant to the content of the email itself. It should also be clear and easy to read. Make sure that the subject line of your email stands out and is different from the subject lines of all the other emails that they’ve received from you. You want your email to stand out, not blend in with all of the other email messages that they have received from your company. Here are some examples of good and bad subject lines:
Good Subject Line:
How are you doing today? I just wanted to send you a quick email to let you know that we’re having a special sale on [product name] right now. If you act now, you can get [product price] for [discount rate]% off. Click the link below to take advantage of this limited-time offer.
2. The Content of the Email
Your email should be well-written, well-formatted, and well-thought-out. Every email should have a clear call to action. Your email should tell your subscribers what you want them to do. For example, if you are offering a discount on your product, you should tell them what they need to do in order to get the discount. This is called the “call to action” and it should be clear, concise, and easy for your readers to understand. Also, make sure that your email has a clear unsubscribe link so that your readers can unsubscribe from your emails at any time if they no longer want to receive your emails. Finally, it is a good idea to include an “opt-out” link at the bottom of your emails so that you can continue to send emails to your subscribers even after they have unsubscribed from your list.
Here is an example of a good and a bad email:
Hi [subscriber name],
I wanted to take a moment to say thank you for subscribing to my email newsletter. I hope that you are doing well. In this email, I would like to tell you about a new [product] that I just added to my [website]. I think that you will find this new product to be very useful, and I am offering it to you at a very special price. Please take a look at it and let me know what you think.